The future of financial advisor technology

Charts of Financial Instruments

One of the most critical issues to the competitive success of financial advisors is improving technology systems to serve more clients and manage digital information. Most advisors believe technology will have a profound effect on the way firms do business over the next 10 years. In order to attain maximum efficiency, an advisor’s tech stack must be interconnected. Even with state-of-the-art applications, productivity gains through disparate systems are limited.

If systems in the tech stack don’t communicate with each other, manual double-entry is inevitable. For example, suppose new client information is uploaded to an advisor’s financial planning system, but that system doesn’t communicate with his/her CRM. The advisor will need to re-enter the same information again into the separate CRM tool. Then, imagine the client calls with a change. Both systems must be independently updated again!

A solution to disconnected fintech systems would allow the advisor to spend time on activities that add real value to client relationships rather than tedious tasks like printing and re-printing reams of paper or holding for multiple support desks. To help advisors achieve scalable growth, SS&C Advent is partnering with best-in-class vendors to offer a comprehensive, integrated platform that enables a fully optimized tech stack.

One such pairing can be seen in combining Black Diamond’s cutting-edge performance reporting capabilities with Advizr’s advanced financial planning engine. Today, both systems show identical data for client portfolios, new accounts, market values, investment strategies, styles, holding classifications, customizations, and more. The integration even syncs each user’s access to client data across the two systems to eliminate maintenance work.

Both teams continue to enhance the unified experience with single sign-on functionality, bi-directional data flows, and native integrations, all expected to release in Q3/2017. Aside from additional tech updates, mutual clients already enjoy the benefits of having one:

  • Dedicated support team
  • Integrated data set
  • Itemized monthly invoice

Ron Sanders, CEO of ONE Retirement, LLC, based in Overland Park, KS feels the partnership between Advizr and Black Diamond fully support his firm’s philosophy of creating the best possible experience for clients delivered in the most efficient method possible. He said, “These two philosophies continue to be our biggest initiatives and the Black Diamond-Advizr partnership is an extension of that very same philosophy.”

If you’re interested in learning more about how SS&C Advent works with other best-in-class tech solutions (known as “Platform Partners”), visit blackdiamond.advent.com or contact your Black Diamond representative today.

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Posted in Advisors, Black Diamond Performance Reporting, Technology, Wealth Management and Financial Planning

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